Giannis Antetokounmpo, the famous Milwaukee Bucks’ All-Star, has started investing. The Most Valuable Player of the team decided to take a stake in Ready Nutrition, this being The Greek Freak’s, as he’s widely known, first time investing in a brand, says Sportico.
Antetokounmpo Has Been Using Ready Water for Some Time
25 years of age, Antetokounmpo has been using the Ready Water for about 2 years now, so he was approached by the Ready Nutrition company to take an undisclosed ownership stake with them. This will also give him a community and exclusive role in the Ready sports nutrition products and water brands. The Ready products include energy drinks, protein snacks, powders and the Ready Water. Here’s what the 6-foot-11 star had to say about all this:
“We have been presented with many, many brand opportunities – some from very large, well-known brands – but I have found very few where I believed in the products.”
Undisclosed Terms
While the agreement’s terms haven’t been disclosed yet, a source said that Antetokounmpo wants to make a 7-figure investment the company that Pat Cavanaugh, the former basketball team captain for the University of Pittsburgh, has founded together with Los Angeles Rams’ Aaron Donald, who also played for Pittsburgh. Antetokounmpo’s endorsement portfolio is quite rich. While he’s associated with many big names such as Nike, Disney and Budweiser, he still hasn’t made any investment in either of these companies until now.
Ready Water Hopes to Gain International Recognition
Antetokounmpo is one of the most popular players in the league, so Ready hopes to gain international recognition by adding him to their team. The Ready Water is being sold in Walmart across 20 states and now will expand to Asia and Europe, regions in which Antetokounmpo will be used for the marketing campaigns. The NBA star will also participate in high-school athlete and youth programs by giving his advice and inspiring young athletes. For example, his first initiative is going to be supplying 34,000 Ready Water bottles and protein bars to public school students from Milwaukee. Another 34,000 Ready Water bottles will be provided to healthcare workers in the Milwaukee area. No. 34 for the Bucks, Antetokounmpo held the best NBA record when the season took a break due to the COVID-19 pandemic, back in March.
